Robert Tisdale

Founder, Chief Executive Officer, and Chief Marketing Officer

Robert Tisdale is a seasoned entrepreneur with a remarkable career spanning over 25 years in media, entertainment, technology, and healthcare. Known for his holistic approach and unwavering passion for making a positive impact, he has consistently led with innovation and a drive for meaningful change.

As the founder and CEO of LaughMD Recovery, Inc, Robert has harnessed his extensive experience and executive leadership skills to create a groundbreaking subscription model enterprise app. This app serves as a lifeline for behavioral health and substance abuse recovery centers, assisted living facilities, nursing homes, and hospitals. By leveraging his MBA background and industry expertise, Robert has successfully developed a sustainable business model that revolutionizes the recovery process and enhances the quality of care for patients.

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Victor Tetreault

Chief Financial Officer &
Chief Operating Officer

Victor is a highly accomplished entrepreneur and corporate executive with a proven track record of success. Throughout his career, he has demonstrated exceptional skills in finance, marketing, and international trade, which have contributed to his remarkable achievements.

As the founder of a startup company, Victor displayed his entrepreneurial spirit and strategic thinking. Within the first five years of its establishment, his company generated an impressive gross revenue of over 150 million dollars. This significant accomplishment showcases his ability to identify market opportunities, develop innovative business models, and effectively execute strategies.

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Frank Chindamo

Founder, Chief Technology Officer, and Chief Content Officer

Frank founded LaughMD, which is currently in use at USC’s Norris Comprehensive Cancer Center. Frank is a vetted professional in humor therapy, working with Certified Humor Professionals through the Association for Applied and Therapeutic Humor.

An Adjunct Professor in Web Video at schools including USC, UCLA, Pepperdine and Chapman Universities in web video, he began his media career in writing and production at SNL and Ghostbusters.  Frank then won 30+ awards for producing comedy videos for HBO, Showtime, CBS, and more. He then launched the world’s first mobile comedy channel, featured on the front pages of Forbes, LA Times, WSJ and NY Times.

Sheri Marcus

Executive Assistant 

Sheri’s background is rooted in collaborative problem solving. Her tenure as an Assistant Art Director and Personal Assistant has informed her expertise in working with C-level executives, handling a wide variety of tasks that allow them to focus on decision-making and higher-level responsibilities.

Sheri is also an illustrator and an award-wining artist specializing in Encaustic Painting. Her well-rounded experiences deliver a unique perspective to the team.

Nicole Tisdale


Ms. Tisdale, is a Behavior Analyst of over 20 years, engineering scientific behavior analytic approaches, designing effective behavior change programs to increase socially significant behaviors across the developmental lifespan of individuals with a diagnosis of autism and those demonstrating challenging behaviors. In 1996, Ms. Tisdale earned a Bachelor of Arts in Psychology and in 2008 a Master’s degree in Applied Behavior Analysis as well as joining the ranks of certified professionals becoming a Board Certified Behavior Analyst. Currently, she continues in doctoral studies in Organizational Behavior Management. 

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Felicia Mitchell


Felicia is a dedicated professional who serves as the Director of Chemical Dependency, Marketing, and Outreach for a hospital-based detoxification program in Los Angeles, California. With a specialization in addiction services for fifteen years, she has become a respected figure in the field of addiction.

Throughout her career, Felicia has demonstrated her passion for helping others and making a difference in communities. She has actively worked to empower and promote the welfare of vulnerable individuals in society, particularly those recovering from addictions. Her commitment to service extends beyond her professional role, as she is certified as a care provider for adults with disabilities and volunteers as an instructor. Additionally, she serves as a board member for several worthy causes, further highlighting her dedication to philanthropy.

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Lawrence Story


Lawrence is a seasoned leader with over three decades of experience in managing, inspiring, coaching, and speaking. He believes that leadership is a conscious decision made moment to moment, surpassing gender, culture, position, or socio-economic status. Lawrence has a unique perspective shaped by his "in the trenches" clinical approach and values leading by example.

Lawrence is often referred to as a "Professor" due to his ability to teach groups how to find hope in challenging times. He utilizes "Frame of references" to bring clarity to real-life situations where hopelessness and fear have prevailed. By sharing personal stories through conversation, Lawrence is able to connect with his audience and clients on an intimate, intense, and individual level.

Throughout his career, Lawrence has held leadership positions such as Vice President, Chief Executive Officer, and Senior Consultant for public and privately traded healthcare organizations. He is a Licensed Psychotherapist, Licensed Marriage Therapist, and Licensed Family Therapist. Additionally, he holds certifications in Non-Violent Crisis Intervention, Personal Training, Grief and Bereavement Therapy, and Anger Management Therapy. Lawrence was also the owner of Lake Houston Gym and Fitness.

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Cheryl Butler


Cheryl Butler is a dedicated and passionate advocate for the well-being of others, and she has recently joined LaughmD Recovery as an Advisor, marking the next chapter in her illustrious career. With a firm belief in the power of laughter and humor, Cheryl recognizes their potential to align with a healthcare provider's clinical program. She also understands the importance of utilizing technology and digital transformation to enhance the delivery system and provide support to those in recovery.

For many years, Cheryl served on the California Board of Pharmacy, demonstrating her unwavering commitment to protecting and promoting the health and safety of Californians. Since 2013, she has tirelessly worked to ensure the highest quality of pharmacist's care and the appropriate use of pharmaceuticals. Through her efforts in education, communication, licensing, legislation, regulation, and enforcement, Cheryl has played a vital role in safeguarding the well-being of the community.

Reflecting on her time on the Board of Pharmacy, Cheryl expresses deep gratitude for the opportunity to serve Californians. She attributes her strong values of Dr. Martin Luther King's dream and the call to service to her parents, and she has strived to honor these principles throughout her career as a pharmacist and union representative. Over the course of four decades, Cheryl has dedicated herself to working, teaching, learning, advocating, negotiating, and fighting for the rights of workers, recognizing their essential contributions to society.

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Jeffrey Meyer

Communication Partner

Jeffrey is a proud Jersey native who never shies away from a challenge, especially when it comes to fighting for social justice. His unwavering commitment to making a difference has led him to collaborate with renowned organizations such as the National Action Network, NAACP, NJ Working Families, and grassroots activists within his local community.

As the founder of Union First, Jeffrey has revolutionized the field of union employee assistance services. His company has rapidly become the nation's fastest-growing provider of job protection and behavioral health support for over 200,000 union members, public employees, and their families. With a keen understanding of their unique needs, Jeffrey has successfully implemented tailored behavioral health programs that have shielded countless union members from job loss. Remarkably, Union First boasts a flawless track record with a 100% success rate in preserving the livelihoods of these hardworking individuals.

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